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Hourly Employees Are Optimistic, Satisfied and Loyal
Norfolk, Va., January 25, 2007 – Hourly workers are optimistic that they could find a new job, but most are satisfied with their current job and are surprisingly loyal to their employer, according to The Employment Guide® Hourly Employee Survey published by Dominion Enterprises. The findings are part of a national survey conducted in November that will form the basis of a new quarterly index on hourly workforce trends.
"Most of us assume that people would change jobs simply for higher wages, but our survey found that, while money is a key factor, hourly workers really don’t want to ‘job hop,’" said Jeff Littlejohn, Vice President and General Manager, The Employment Guide and EmploymentGuide.com. "In fact, more than three quarters of the people we spoke with said they would like to stay with a single employer for most of their career," said Littlejohn. "Also, the great majority indicated that they feel a sense of loyalty to their employer that is much, much stronger than we expected." Only 28 percent of hourly workers agreed with the statement "I generally do not feel an overwhelming sense of loyalty to any given employer," while a significant majority, 72 percent, disagreed. The Employment Guide Hourly Employee Survey also provided the following data on satisfaction, optimism, loyalty and tenure:
"These are interesting findings for employers," said Sharon Sewell, senior director of marketing communications with the National Association of Workforce Board (NAWB), Arlington, Va. "In a nutshell, the study suggests the hourly workforce in the United States is interested in employment that stretches out over a period of years and that these job seekers are inclined to be exceptionally loyal to the right employer."
Hourly Wage Discrepancy
The recent survey uncovered a larger-than-expected differential between the wages of men and women in occupations that pay by the hour. These fields include clerical/office administration, customer service, sales, healthcare/nursing, retail, computers/IT, factory & warehouse, hotel/motel/resort, telecommunications, restaurant, construction/skilled trades, transportation, protective services and law enforcement.
The average wage for the women surveyed was $11.74 per hour versus $16.99 per hour for men, suggesting that women make 55.3 percent that of men when looking at a broad range of different hourly positions including both skilled and unskilled jobs. According to 2004 data from the Bureau of Labor Statistics, the median usual weekly earnings of women are 80.4 percent that of men for full-time wage and salary workers. Professor Christopher B. Colburn, Ph. D, Chair of the Economics Department of Old Dominion University, Norfolk, Va., who reviewed the data, offered the following explanation, "The Bureau of Labor Statistics data includes salaried professions where there is greater parity in compensation among men and women. In hourly fields, by comparison, men are likely to earn more per hour on average because they are often in occupations where they may be compensated for physical risk - with high-paying construction jobs being a prime example. Also, men are, in general, in the workforce longer and thus paid more while women’s careers are more likely to be interrupted for family reasons. Lastly, women place a greater emphasis on non-monetary benefits such as flexible hours and day care, which would also explain lower hourly wages." Men also required more money to change jobs in hourly fields, expecting a 30 percent pay increase to make a move versus 24 percent for women. Seniors Especially Good Employees According to the survey, workers aged 55 years or older make particularly loyal employees:
"Older workers make up a significant portion of the nation’s hourly workforce," said Jim Seith, Director, National Programs, AARP Foundation, "As Boomers age, recruiters are likely to hire more and more seasoned workers. And this age data reinforces the facts: older workers are more loyal, not as driven by pay, and more willing to be paid on an hourly basis."
New Hourly Employment Index Planned
The 19-question online survey of 500 hourly workers was conducted nationwide in November 2006. The survey sample matched population data from the U.S. Bureau of Labor Statistics and the results have a margin of error of plus or minus four percent.
The Employment Guide Hourly Employee Survey published by Dominion Enterprises will be conducted every quarter. The results will form the basis for an index that tracks hourly workforce trends in the United States. "Through The Employment Guide’s portfolio, which includes a Web presence, print titles and job fairs, we have unique insights into the hourly segment of the overall workforce," said Dominion Enterprises Chief Executive Officer Conrad M. Hall. "While there are numerous studies on salaried workers, we see an opportunity to offer more data for hourly recruiters and job seekers. By combining our data with quarterly national surveys, we expect our hourly employment index, as it evolves, to become an important new metric." Additional details from the survey – including pie charts and bar charts of key findings – can be found at both www.employmentguide.com and www.dominionenterprises.com . About The Employment Guide The Employment Guide, is a division of Dominion Enterprises. The Employment Guide and www.EmploymentGuide.com offer businesses a comprehensive recruitment solution for hourly workers through a nationwide series of publications, award-winning Web sites, and series of job fairs. The free weekly publications are published locally in over 75 markets with a combined circulation of two million copies nationwide. The job board, www.EmploymentGuide.com, attracts over one million unique visitors each month and features a candidate database and job postings. Niche Web sites have been developed to serve in-demand industries such as transportation and healthcare. Face-to-face recruitment is available through The Employment Guide’s job fair program, with over 220 job fairs conducted nationwide each year.
About Dominion Enterprises
Dominion Enterprises, headquartered in Norfolk, Va., is a leading media and information services company serving employment, real estate, automotive, recreation and industrial markets in the United States. The company operates a variety of technology businesses that offer Internet marketing, Web site design and hosting, lead generation, CRM, and data capture and distribution services including Advanced Access, PowerSports Network, and Dealer Specialties. The company has more than 500 paid and free magazine titles such as The Employment Guide, For Rent, Harmon Homes, Boat Trader, Cycle Trader and RV Trader with a combined weekly circulation of over 5 million, and more than 40 market-leading Web sites such as EmploymentGuide.com, ForRent.com, Homes.com, and TraderOnline.com, reaching more than 8 million unique monthly visitors. The company has nearly 7,000 employees nationwide and 2006 annual revenue of more than $850 million. For more information, visit DominionEnterprises.com.
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